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PUB TALK

DON'T BE A LOO-SER

IMAGES of drunk students sprawled on the ground were pasted to the floors of third-level college toilets this week as part of a hard-hitting campaign on the dangers of alcohol.

The images are designed to warn students on the drink during RAG Week events of how their night on the town could end if they abuse alcohol.

It's another effort to shock our young folk into the dangers of drinking excessively - but Pub Spy wonders will it make any difference.

Five Irish colleges - two in Dublin and one each in Cork, Limerick and Galway - which held RAG Week charity events this week were targeted in the drinkaware.ie campaign, based on an initiative in Britain last year.

The campaign features two mats, one showing a drunk male student and the other showing a drunk female student, both passed out and lying on the ground. Not a pretty sight, but a one that is all too familiar in modern Ireland.

The mats also feature the message "rethinking our drinking" and the drinkaware.ie logo.

"The vinyls have never been used in Ireland before. We feel this is a fantastic new way of communicating with students while they are actually out drinking," drinkaware.ie's Fionnuala Sheehan said.

The group has also distributed its "No Nonsense" guide and posters to colleges for the week.

It features a booze myths quiz pack and Tshirts which are designed to shatter the myths about mixing your drinks, lining your stomach, sweating off a hangover and how to sober up quickly.

"Students in Ireland are ready for a new approach to addressing the negative consequences of alcohol abuse and misuse," Ms Sheehan said.

"What they want are the facts on how to ensure they don't miss the best part of the night, avoid hangovers and fall victim to the beer goggles effect. The Booze Myths campaign is a fun way to deliver these facts."

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